**Title: The Future of India’s EdTech Industry | Expert Insights from Unacademy, Emeritus India, and Masai**
Welcome to Mad About Markets, where Mangalam Maloo and Ritu Singh discuss the ups and downs of India’s thriving EdTech industry. In this special episode, they sit down with Roman Saini from Unacademy, Chaitanya Kalipatnapu from Emeritus India, and Prateek Shukla from Masai to explore the factors that will drive the industry’s future success.
India’s EdTech industry has experienced a tumultuous 24 months, with the closure of schools followed by the shift to online learning. Despite challenges, the market has shown remarkable growth, with the total addressable market expected to reach an impressive $10.5 billion by 2025[^1^].
In this video, we delve into the market projections, exploring the growth potential of different segments within the EdTech industry. According to a KPMG and Ink42 analysis, the K-12 segment is poised to grow from $2 billion to $15 billion, test prep from $1.5 billion to $9 billion, and skill development from $300 million to $2.5 billion[^2^].
Furthermore, the number of paid users is expected to skyrocket. In 2022, there are already 18.5 million paid users, a number projected to reach 120 million by 2030[^3^].
The growth of India’s EdTech industry can be attributed to key drivers, such as the rise in internet penetration, with over 700 million internet users in the country relying on smart devices for access. Additionally, the affordability and convenience of mobile devices have made them the preferred choice for learning. This, coupled with the increasing demand for upskilling and reskilling opportunities, has contributed to the exponential growth of the industry[^4^][^5^].
Join us in this enlightening discussion as we explore the future of India’s EdTech industry and the opportunities it presents. Our esteemed guests, representing successful EdTech companies, will share their insights and experiences, offering a comprehensive perspective on the industry’s potential and challenges ahead.
[^1^]: [CNBC-TV18: India’s EdTech Market Projections](https://www.cnbctv18.com/videos/education/increasing-penetration-of-app-based-education-tools-is-boosting-growth-in-edtech-space-10949832.htm)
[^2^]: [KPMG and Ink42 Analysis – EdTech Market Segment Projections](https://www.techrepublic.com/article/indias-edtech-sector-infochart-snapshot-6/)
[^3^]: [CNBC-TV18: EdTech Paid User Projections](https://www.cnbctv18.com/videos/education/going-beyond-jee-and-neet-edtech-startups-see-rising-adoption-of-technology-for-other-courses-10879231.htm)
[^4^]: [Rise in Internet Penetration in India](https://economictimes.indiatimes.com/tech/internet/india-has-second-largest-internet-user-base-at-504-million-users-of-internet-in-india-in-2021-iamai-tracker/articleshow/88210629.cms)
[^5^]: [The Growing Demand for Upskilling and Reskilling](https://timesofindia.indiatimes.com/business/india-business/why-demand-for-reskilling-is-at-its-peak-in-india/articleshow/87073473.cms)
In this weekend’s special what will enable India’s EdTech industry to excel in the future?
Mangalam Maloo & Ritu Singh talk to Roman Saini of Unacademy, Chaitanya Kalipatnapu of Emeritus India & Prateek Shukla of Masai about the ups & downs of the industry on Mad About Markets.
#edtech #india #edtechindustry #education #madaboutmarkets #cnbctv18
#businessnews #businessnewstoday #businessnewsinenglish #sharemarkettoday
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