The Future of Sustainable Packaging: Innovation Insights from Fredric Petit & Neil Cameron of Emerald

**The Future of Sustainable Packaging: Trends and Challenges in the Packaging Value Chain**

Welcome to Innovation Insights with Emerald Technology Ventures. In this episode, Anandhi Gokhale discusses the future of sustainable packaging with Neil Cameron and Fredric Petit, Co-Leads of Sustainable Packaging at Emerald Technology Ventures.

[](video-link)

[Transcript of the video available here](transcript-link)

[Listen to the podcast version of this episode](podcast-link)

Sustainable packaging is an important topic in today’s world. From grocery shopping to takeout containers and e-commerce deliveries, plastic packaging is ubiquitous in our daily lives. However, it poses significant challenges to the environment.

Frederick Petit, with his extensive experience in the corporate world, sheds light on the opportunities and benefits that sustainability brings to businesses. As the former CEO of a startup focused on developing sustainable packaging materials, he understands the need for change and impact.

Neil Cameron, a veteran in the field of advanced materials, explains his passion for venturing and how it aligns with the goal of solving current problems. He emphasizes the importance of kinetics and the speed at which solutions can be implemented in the venture world.

In their discussion, Gokhale, Petit, and Cameron dive deep into the current trends and challenges faced by companies in the packaging industry. The exponential growth of e-commerce and the COVID-19 pandemic have amplified the use of packaging materials, especially plastic.

While plastic packaging offers convenience and cost-effectiveness, its improper disposal leads to environmental damage. Lack of circularity and inefficient recycling contribute to the accumulation of plastic waste in nature and oceans worldwide. Society is awakening to this challenge, with governments and initiatives like the Alliance to End Plastic Waste and the New Plastics Economy Global Commitment seeking solutions.

To stay resilient and proactively prepare for the future, corporations need to rethink their packaging strategies. Cameron suggests two key approaches. Firstly, a strong focus on advanced materials that reduce carbon footprint and increase the usage of recycled materials. Secondly, embracing digital solutions that enhance sorting, intelligence, and circular models in packaging practices.

As the demand for sustainable packaging continues to grow, companies must align themselves with changing consumer preferences, regulations, and global initiatives. By adopting a holistic approach to sustainable packaging, businesses can contribute to a positive impact on both their bottom line and the planet.

For more information about sustainable packaging and to connect with Emerald Technology Ventures, please visit their [website](www.emerald-ventures.com).

Keywords: venture capital, startups, technology, open innovation, cleantech

Sources:
– [Emerald Technology Ventures](www.emerald-ventures.com)
– [Alliance to End Plastic Waste](source-1)
– [New Plastics Economy Global Commitment](source-2)

[source-1]: https://endplasticwaste.org/
[source-2]: https://www.ellenmacarthurfoundation.org/our-work/activities/new-plastics-economy

In this episode of Innovation Insights, Emerald’s Anandhi Gokhale discusses ‘The future of Sustainable Packaging’ with Neil Cameron and Fredric Petit, Co-Leads Sustainable Packaging at Emerald Technology Ventures.

For the transcript and a podcast version, please visit www.emerald-ventures.com – Blog.

For more information contact us at www.emerald-ventures.com.

#innovationinsights #openinnovation #venturecapital #sustainability #packaging