#1 Introduction to the Course – Digital Management

# **Digital Management #1 – Introduction to the Course**

Welcome to the introduction video of the Digital Management course! In this session, we will provide you with a solid understanding of the key aspects of the course, laying the foundation for your studies. Our goal is to familiarize you with the complexities of managing technological information and driving innovation within an organization.

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**Course Overview:**
The course, officially called “Digital Management,” is designed to explore the world of information management and innovation. We will delve into both digital and non-digital aspects of managing information, as they play crucial roles in the sustainability and competitiveness of organizations in today’s rapidly changing world.

**Course Topics:**
Throughout this course, we will cover three main areas: technology, information, and strategy. Our approach is not only to focus on the technical aspects but also to develop your strategic thinking, problem-solving skills, and research abilities. You will gain critical knowledge about coding, programming, research methodologies, and the implementation of strategic changes within organizations.

**Exploring Innovation:**
Understanding how organizations innovate and manage their innovations is a fundamental part of this course. We will discuss the building blocks of digital and non-digital technologies, the role of standards, the creation of network effects, and the diffusion and adoption of innovations. Additionally, we will explore the impact of digital platforms, the sharing economy, and recent technological advancements such as fintech, artificial intelligence, and machine learning. We will also address the negative aspects of innovation, including misinformation, polarization, and distractions.

**Course Structure and Activities:**
The course will blend lectures and seminars, ensuring a comprehensive learning experience. You will participate in group presentations and projects, individually work on coding and programming tutorials, and engage in exercises and discussions to reinforce your understanding of the concepts covered. The course is open to all, with no prerequisites required. So, sit back, relax, and enjoy the exciting journey of Digital Management!

For more information, visit November’s official website at [november.com](https://www.november.com).

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*Source: [YouTube](source_link)*

Digital Management #1 – Introduction to the Course

This introductory session provides you with a sound knowledge of essential areas of the course, and are a foundation for studies within this course. The aim of this session is letting you gain familiarity with the complexities of managing technological information and establishing innovation in an organization.